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Vouch

Vouch

Product Marketing & Growth Lead

Full-time

Hybrid

in

Oslo

Who we are looking for

We're looking for a pragmatic doer to own our growth engine, from product marketing to customer success, right alongside the CEO.

or

kr 5,000

Reward (NOK) upon hire of a referred candidate.

Highlights

B2B SaaS
AARRR Funnel
Product Marketing
Growth
Autonomous Role
High Impact
CEO's Right Hand
Flexible Seniority
Customer-centric
IQ + EQ
Recruitment Tech
Oslo-based
Relevant experiences

Proven experience in B2B SaaS product marketing.

A strong track record of defining and driving the full AARRR marketing funnel.

Ability to independently scope, manage, and execute complex marketing and growth initiatives.

Exceptional written communication skills, capable of crafting compelling product narratives and crystal-clear documentation.

Experience in streamlining and automating customer-facing processes, particularly onboarding.

A solid understanding of product development cycles and how to provide actionable, data-driven input.

Nice to Have

Product Management experience.

A highly autonomous self-starter who thrives on proactively identifying and solving problems.

A natural bridge-builder, able to communicate complex ideas effectively across technical and non-technical teams.

A deep-seated curiosity for understanding customer needs and translating them into strategy.

A desire to explore and take ownership across different domains, from marketing to product and operations.

Comfortable with ambiguity and excited by the prospect of building processes from the ground up.

Shape the growth story of a product changing the recruitment game.

About the job

This is a critical role designed to be the driving force behind our growth by offloading the CEO. You will take full ownership of our marketing funnel (AARRR), product marketing, and customer operational tasks. Your mission is to drive product adoption, deepen our customer understanding, and build a scalable growth engine. This is a high-autonomy role for a proactive individual ready to make a significant impact.

Define, execute, and relentlessly optimize marketing campaigns across the entire AARRR funnel.
Completely revamp and own our product documentation, help center, and all customer-facing materials to ensure clarity and value.
Move manual meetings to design and implement a streamlined, automated customer onboarding experiences that delights new users.
Act as the critical link between marketing, product, and engineering, actively contributing to product roadmapping discussions with Håkon and David by translating customer insights into actionable input.
Plan, craft and optimise compelling and regular content for our website, blog, and social media channels to attract, engage, and convert our target audience.
Design and launch impactful product marketing initiatives (emails, in-app, blogs, guides) for new features and existing customers to drive adoption and engagement.
Plan, execute, optimize, and measure paid advertising campaigns across various digital channels.

More than a marketer, a business builder.

The opportunity: Drive our growth engine

We're looking for the person who will own and operate our growth machine. This isn't a typical marketing role where you're handed a fixed budget and a narrow brief. This is a business-building role.

You'll work directly with the CEO to set strategy and then have the autonomy to execute it across the full AARRR funnel—from attracting users to making them successful advocates for Vouch.

The seniority of this role is flexible because we care more about your abilities and drive than your title. For a highly meritorious candidate, this could be a 'Head of' position with future management responsibilities.

For someone with specific spikes and a hunger to learn, this is a chance to be a force multiplier for the leadership team, with an incredible opportunity for growth. Either way, you'll be a central figure in our journey, blending strategic oversight with hands-on execution.

A pragmatic doer with a strategic mind.

What you'll bring
You are a blend of marketer, product manager, and operator. You're not afraid to get your hands dirty, and you have the strategic mind to know where to focus your efforts for maximum impact.
📈
Full-funnel mastery
You have direct, hands-on experience driving growth across the entire AARRR framework in a B2B SaaS environment.
🚀
Radical autonomy
You are a true self-starter. You see a problem, you formulate a plan, and you execute without needing constant supervision.
✍️
Product storyteller
Your writing is your superpower. You can translate complex features into compelling narratives and create documentation that is a joy to read.
🛠️
Commercial & product acumen
You understand how a SaaS business works, how a product is built, and how to connect the two to create value for customers and the company.
🤝
High connector
You excel at working cross-functionally, building bridges between teams, and communicating ideas with clarity and empathy.
🧠
Intellectual curiosity
You have a deep desire to understand things—our customers, our product, our market—and you use that understanding to make better decisions.

Build with us, grow with us.

What we offer
🎯
Direct impact
See your work directly influence the company's trajectory and success from day one.
👑
True ownership
This is your domain. We trust you to own it, build it, and run with it.
🌱
A role that grows with you
We offer a flexible path that can scale with your ambitions, whether you aim to be a leader or a world-class individual contributor.
🤝
Leadership proximity
Work side-by-side with the CEO and founding team, with full context and a seat at the table.
🌟
An amazing team culture
Join a playful, transparent, and highly collaborative team that is obsessed with our users and our product.
Competitive package
A fair salary and the potential for equity, because we believe our success should be your success.

Office location

Oslo, NO

Karl Johans gt. 14, 0154 Oslo, Norway

Vouch

https://www.vouch.careers/

Vouch is a company building better infrastructure for how people hire and get hired. We exist because hiring has become noisy, manual, and increasingly broken in the age of AI — for companies and candidates alike. Our work is about restoring signal, clarity, and trust to one of the most important decisions teams make. We build products for people who care about doing hiring well — founders, operators, recruiters, and candidates — and we believe great hiring happens when technology does the heavy lifting, while humans stay in control.

Your AI-Powered Hiring Best Friend

Vouch transforms your entire hiring process, acting as your ultimate AI-powered recruitment sidekick. Our self-driving system merges comprehensive ATS features with intelligent assistance, making recruitment smarter, faster, and more intuitive.

Vouch delivers a complete recruitment solution that streamlines your end-to-end workflow, offers deep insights, and ensures an exceptional experience for both your team and candidates.

We empower you to:

  • Precisely scope jobs with AI insights for successful hires.

  • Better sourcing to find the right talent through any channel

  • Effortlessly manage and engage talent, nurturing your pool until the perfect role.

  • Intelligently screen and shortlist candidates with deep contextual understanding, moving beyond keywords.

  • Automate personalized follow-ups to keep candidates engaged throughout the workflow.

  • Effortlessly rediscover and re-engage talent from your entire talent pool, ensuring no great candidate is lost.

Tailored for Agencies, SMBs, and Recruiters

Your AI-Powered recruiting advantage
Vouch is engineered to be the recruiter's ultimate ally, bridging the gap between talent acquisition expertise and critical domain knowledge to unlock smarter, faster hiring.
🗂️
Empowering agencies
Maximize your talent pool, efficiently manage multiple clients, and organize every search, transforming your recruitment workflow.
💡
Smart hiring for SMBs
Infuse hiring manager's domain expertise directly into the recruitment process, ensuring accurate job scoping and confident, informed decisions.
🤝
Bridging expertise
Vouch intelligently combines recruiter intuition with deep domain knowledge, making every hiring decision sharper and every process more streamlined.
Real Voices, Real Experiences
Hear directly from candidates about their positive Vouch journey.
It was a smooth and quite new experience. I appreciated the opportunity to be recognized.
JS

Job Seeker

Candidate Experience

Intuitive and concise, very limited manual inputs compared to other websites.
A

Applicant

User Feedback

Very fun way to recommend someone for a job 😁
R

Referrer

Community Member

This is making me much more excited about applying for jobs than any other platform.
PE

Prospective Employee

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